According to the contract, Delori will deliver the product to over 300 supermarkets in California. It is expected to officially be shelved in these supermarkets in April, bringing NutiFood the total export revenue of about US$20 million in the first year.
Delori has made negotiation efforts to distribute Pedia Plus to the supermarket system in the entire US with revenue expected to reach $100 million a year in the next five years.
According to Mr. Tran Thanh Hai, chairman of NutiFood, the company took over a year to negotiate with Delori, do necessary procedures and provide product trial to American consumers.
The company has also got Food and Drug Administration (FDA)’s certification of meeting standards to export to the US market.