MoIT launches program to bring Vietnamese goods into Aeon retail chain in Japan

SGGP
The Ministry of Industry and Trade, in collaboration with Aeon Corporation Japan, organized the ‘Vietnamese Goods Week at Aeon supermarkets in Japan’ from June 25 to June 27, at Aeon Lake Town Trade Center in Saitama Province (main location) and 350 stores in the retail chain of Aeon Group in Japan.
MoIT launches program to bring Vietnamese goods into Aeon retail chain in Japan ảnh 1 Customers go shopping at Aeon Mall Tan Phu in HCMC. (Photo: SGGP)
In parallel with the direct implementation at stores, the program is also launched on the online sales system of Aeon Group in Japan.

According to the MoIT, the Vietnamese goods week at Aeon supermarkets in Japan is a highly effective program in the project on promoting Vietnamese enterprises to directly participate in foreign distribution systems of the ministry, which aims to bring the export turnover of Vietnamese goods into the distribution system of Aeon to US$1 billion by 2025.

Thanks to this program, so far, Aeon has imported many kinds of Vietnamese products and sold them at hundreds of supermarkets in the distribution system of Aeon.

By Phuc Van – Translated by Thanh Nha

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